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In the world of traditional herbal wisdom, few ingredients are as revered and enduring as the goji berry. Known as “Câu Kỷ Tử” in Vietnamese and “Gǒu Qǐ” (枸杞) in Traditional Chinese Medicine (TCM), this small red fruit has been used for over 2,000 years as a tonic to nourish the body, support the liver and kidneys, and enhance vitality.
Let’s explore how goji berry fits into Oriental medicine, its energetic properties, and how it continues to support wellness in modern herbal practice.
Table of contents
What Is Goji Berry in Traditional Oriental Medicine?

Goji berry (Lycium barbarum) is classified in TCM as a “tonifying” herb in the category of “Blood Tonics” and “Yin Nourishing Herbs”. It is sweet in flavor and neutral to slightly warm in nature.
TCM Properties:
- Channels entered: Liver, Kidney, Lung
- Functions:
- Tonifies Liver and Kidney Yin
- Nourishes Blood and Essence (Jing)
- Improves vision
- Moistens the lungs and relieves dry cough
📖 Historical use: First recorded in the Shennong Ben Cao Jing (Divine Farmer’s Classic of Materia Medica), goji was described as a “longevity-enhancing” fruit that strengthens the body and delays aging.
How Goji Berry Nourishes the Body in TCM
1. Tonifies Liver and Kidney Yin
In Oriental medicine, Kidney Yin is considered the root of vitality, reproduction, and longevity. Goji is used to replenish depleted Yin, which often manifests as:
- Dizziness
- Dry eyes
- Low back pain
- Night sweats
- Tinnitus
- Fatigue
🔬 Modern parallel: These symptoms often align with hormonal imbalances, adrenal fatigue, or age-related degeneration.
2. Nourishes Blood and Essence (Jing)
Essence, or Jing, is a foundational substance in TCM, linked to vitality, fertility, and development. Goji berry helps preserve and restore Jing, making it valuable for:
- Enhancing fertility in both men and women
- Supporting recovery from illness
- Preventing premature aging
3. Improves Vision and Eye Health
“Liver opens into the eyes” is a classical TCM principle. By tonifying Liver Blood and Yin, goji helps treat:
- Blurry vision
- Dry or tired eyes
- Night blindness

🧪 Scientific evidence shows goji berries contain zeaxanthin, a carotenoid concentrated in the retina that helps prevent macular degeneration (Yao et al., 2014).
4. Moistens Lung Yin and Eases Dry Cough

In cases of dry cough or hoarseness due to Lung Yin deficiency, goji is combined with herbs like glehnia root or asparagus root to restore fluid and relieve discomfort.
Modern Uses and Integrative Practice
Today, goji berry is widely used in both traditional decoctions and modern wellness products, including:
- Herbal teas and tonics
- Dried berry snacks
- Capsules or tinctures
- Skin-boosting formulas
- Fertility and vision support supplements
It is often combined with other tonic herbs like Dang Gui (Angelica sinensis), Rehmannia, or Ginseng in formulas designed to rejuvenate the body and restore balance.
Safety and Balance in Use
While goji is generally gentle and safe, traditional texts advise balanced use, particularly for:
- People with excess Yang or internal heat
- Those with diarrhea due to Spleen Qi deficiency
- Individuals on blood thinners (due to potential interaction with warfarin)
✅ Dosage in traditional decoctions: 6–15g per day, often simmered in soups or teas
Goji Berry as a Longevity Tonic

Goji is often called a “longevity fruit” in Taoist medicine and folklore. Its ability to support Yin, Blood, Jing, and Eyes makes it one of the rare herbs that benefit multiple organ systems gently but deeply over time.
A Symbol of Nourishment in Eastern Culture
In East Asian cultures, goji is more than a medicinal herb—it’s a symbol of wellness and vitality:
- Served in wedding soups for fertility
- Added to Buddhist vegetarian broths for purification
- Used in congee or sweet teas for nourishing the elderly
Its presence in both daily cuisine and herbal formulas underscores the “food as medicine” philosophy at the heart of Oriental medicine.
Conclusion
In Oriental medicine, goji berry is more than a superfood—it’s a time-tested tonic herb that supports Yin, Blood, and Jing, promotes healthy vision, boosts vitality, and nurtures longevity. As modern research continues to validate its traditional uses, goji remains a bridge between ancient wisdom and modern wellness.
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Combining seven powerful herbs, including Polygonum multiflorum for hair health, Goji Berry for energy and immunity, and Dang Gui for improved circulation, these lozenges promote cognitive function, relieve fatigue, and enhance hormonal balance. Designed for convenience and free from artificial additives, Rejuve offers a natural and effective solution to keep you energized and balanced throughout the day. Whether you’re navigating a busy work schedule or recharging after a long day,
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References:
Yao Y, Sang W, Zhou M, Ren G. (2014). Antioxidant and health-promoting properties of goji berry (Lycium barbarum). J Agric Food Chem, 58(2), 770–774. https://doi.org/10.1021/jf902861k
Pharmacopoeia of the People’s Republic of China (2020). China Medical Science Press.
Chen JK, Chen TT. (2004). Chinese Medical Herbology and Pharmacology. Art of Medicine Press.
Modern parallel: These symptoms often align with hormonal imbalances, adrenal fatigue, or age-related degeneration.
Essence, or Jing, is a foundational substance in TCM, linked to vitality, fertility, and development.
n cases of dry cough or hoarseness due to Lung Yin deficiency, goji is combined with herbs like glehnia root or asparagus root to restore fluid and relieve discomfort.
Its presence in both daily cuisine and herbal formulas underscores the “food as medicine” philosophy at the heart of Oriental medicine.
Goji is often called a “longevity fruit” in Taoist medicine and folklore. Its ability to support Yin, Blood, Jing, and Eyes makes it one of the rare herbs that benefit multiple organ systems gently but deeply over time.